Online booking, memberships and rebooking for massage therapists.
You can't answer the phone during a session, and an empty 90-minute slot is hard to make up. Alcreo lets clients book online with a card on file, reminds them before their appointment, fills cancellations from a waitlist and nudges regulars when it's been a while.
A full book depends on regulars, and regulars depend on reminders
Most massage therapists work without a front desk. These are the gaps that show up:
Booking only by phone or text
You can't answer during a session, and clients who want to book at night move on.
No-shows and late cancellations
An empty 90-minute slot is income you can't recover, especially when nobody sent a reminder.
Last-minute openings
A cancellation opens a slot, and there's no quick way to tell the clients who wanted one.
Regulars who drift
Clients intend to come monthly, but months slip by without a nudge.
Memberships tracked by hand
Members are your best clients, but billing them and tracking credits manually takes time.
Gift cards and reviews
Gift cards sell well around holidays when they're easy to buy online, and happy clients rarely review unless asked.
Booking and client care for a massage practice
It works on your phone between sessions, without a front desk.
A calm website
Pages for each modality, from Swedish and deep tissue to prenatal and sports massage, with booking on every page.
Online booking with intake
Clients book any time and fill out an intake form with pressure preferences and areas to avoid.
Card on file and cancellation policy
Collect a card or deposit at booking and show your cancellation policy clearly.
Waitlist texts
When a slot opens, clients on your waitlist get a text so it fills quickly.
Rebooking nudges
Clients who haven't booked in a few weeks get a friendly text with a booking link.
Memberships and packages
Sell monthly memberships that bill automatically and packages that track remaining sessions.
Gift cards online
Sell gift cards on your website, especially around holidays and Mother's Day.
One inbox for messages
Texts, emails, web chat and social messages land in one place you can check between sessions.
Review requests
After a session, clients get a request with a direct link to your Google profile.
From a birthday gift card to a monthly member
Someone receives a gift card and books their first massage. Here's how the next few months could look.
Clients who don't rebook get a seasonal offer and a later check-in.
This is an illustration of how the system can work, not a specific customer's results.
- Day 1Booked onlineThey redeem the gift card and book a Saturday session. Intake and reminders go out.
- Day 3RescheduledSomething comes up, and they move to Sunday with the reschedule link. The Saturday slot goes to the waitlist.
- Day 4SessionYour therapist reviews their intake notes before they arrive. A review request follows.
- Day 25Rebooking nudgeA friendly text with a booking link goes out. They book again.
- Day 54Membership offerAfter the second visit, they get an offer to join your monthly membership.
- MonthlyMemberBilling, credits and reminders run on their own.
Set up for the way you practice
Solo therapists, multi-therapist studios and clinical or sports practices each need a different setup.
Solo therapists
A full book without a front desk.
- Online booking with card on file
- Reminders and rebooking nudges
- Card payments
- Review requests
Multi-therapist studios
Several calendars and room schedules.
- Booking by therapist and service
- Waitlist texts
- Memberships and packages
- Gift card sales
Clinical and sports massage
Clients with specific goals and referrals.
- Detailed intake forms
- Treatment plan reminders
- Referral partner tracking
- Team and event bookings
Fewer apps for booking, payments and gift cards
Many therapists use a booking app, a payment app, a gift card tool and a notebook of regulars. Each costs money, and none of them remind clients to come back.
Alcreo brings booking, intake forms, reminders, memberships, gift cards, payments and reviews together in one place that works from your phone.
If you'd rather keep your booking tool, Alcreo can still handle your website, rebooking nudges and reviews. During setup we import your client list.
Is Alcreo a good fit for your practice?
It's built for independent therapists and small studios.
A good fit if
- You lose sessions to no-shows or late cancellations
- Regulars go too long between visits
- You want to sell memberships or gift cards online
- You don't have someone answering the phone
Probably not the right tool if
- You need SOAP notes or insurance billing
- You work inside a spa that controls your booking
- You only take a handful of clients a week by referral
Intake stays on file. Reminders stay simple.
Clients share health details on intake forms. Those stay out of texts and email.
Intake stays on the record
Health notes from intake forms stay on the client record, and reminders cover only time, place and policy.
Consent on every form
Forms include clear, unchecked texting consent with links to your privacy policy and terms. STOP replies are honored automatically.
Registered business texting
We help you register your number for A2P 10DLC, which mobile carriers require for business texting from local numbers.
Policies that stay current
Growth includes an auto-updating privacy policy, terms and cookie consent for your website. On Launch it's a $20/month add-on.
This is general information, not legal advice. Talk to your own advisor about the rules that apply to your business and your state.
What your massage practice website could look like
A calm, simple site that lists your services and lets clients book in a few taps.
Service and city pages help you show up for searches like "massage near me" and "deep tissue massage in [your city]." Therapist bios, clear pricing and real reviews help new clients book with confidence.
What happens after you sign up
You don't have to learn the software on your own. Here's what the first week looks like.
One onboarding call
We learn how your massage practice works today, which tools you're keeping and what to fix first.
Your website and phone number
We build your website or connect your current one. Keep your number by forwarding or porting it, or get a new local number.
Your contacts and starter setup
We import your contacts, load the standard pipeline and turn on the starter automations that fit. You can rename stages and edit messages any time.
Live in under a week, with support after
Most accounts are running in under a week, though texting registration depends on the carriers. After launch, support helps when you want to change something.
Plans for massage therapists
Both plans are month-to-month, set up for you, and your first 30 days are free.
Launch
$497 setup · first 30 days free
- ✓5–6 page website with service pages
- ✓CRM, client pipeline and follow-up
- ✓Online booking, intake forms and texting
- ✓Card on file, memberships, gift cards and reviews
- ✓Unlimited AI agents (fair use)
- ✓Up to 5 users
- ✓Compliance add-on: +$20/month
Growth
$997 setup · first 30 days free
- ✓Up to 35-page SEO website with service and city pages
- ✓Rebooking, membership and holiday gift card buildout
- ✓Everything in Launch
- ✓3 website edits every month
- ✓Unlimited users and priority support
- ✓Compliance included
Phone, texting, email and AI usage is billed separately based on what you use. If you cancel in the first 30 days, there's no monthly charge, but the setup fee isn't refunded. Moving from Launch to Growth costs the $500 difference in setup fees. Google ad spend is paid directly to Google. Google decides Local Services Ads eligibility for each business type and area.
AI for the routine work, with your team in charge
For a massage practice, AI can answer booking questions while you're in a session, like parking, what to wear or how to prepare, and draft rebooking texts in your voice.
You decide what AI handles. Anything that needs judgment, or a personal touch, stays with your team.
Describe a workflow in plain English
Type something like "when a client hasn't booked in 30 days, text a rebooking link, and if they don't book, email a seasonal offer two weeks later" and the AI builder drafts the automation. You review it, adjust the timing or wording, and turn it on.
An assistant for routine questions
AI agents can answer common questions, collect details and book appointments by chat or text, in many languages. You decide what they say and when a person takes over.
Help drafting messages
Draft reminders and replies faster, then edit them to sound like your business.
Help when you want to change something
We show you the AI tools during onboarding, and support can help you adjust an automation later instead of starting over.
Questions from massage therapists
Don't see yours? Book a 15-minute call and ask us directly.
Can clients book online with a card on file?+
Yes. Clients book any time, and you can require a card or deposit based on your cancellation policy.
Can I fill last-minute cancellations?+
Yes. When a slot opens, clients on your waitlist get a text with a link to book it.
Can I sell memberships and gift cards?+
Yes. Memberships bill monthly and track credits, and gift cards can be bought on your website.
Do I need a front desk to run it?+
No. Booking, reminders, rebooking nudges and payments run on their own, and you can reply to messages from your phone.
Can I keep my current booking tool?+
Yes. Alcreo can run alongside it for your website, rebooking and reviews, or replace it.
How long does setup take?+
Most businesses are up and running in under a week, starting with one onboarding call. Texting registration is approved by the mobile carriers, and their timing varies.
Can I keep my phone number and my current website?+
Yes. We can forward or port your number, or set up a new local one. If you like your current website, we can connect it to your account at the same plan price.
What does it cost, and what's billed separately?+
Launch is $297 a month plus a $497 setup fee. Growth is $597 a month plus a $997 setup fee. Both are month-to-month with the first 30 days free. Phone, texting, email and AI usage is billed separately based on use.
What happens if I cancel?+
Cancel in the first 30 days and there's no monthly charge, though the setup fee isn't refunded. After that there's no long-term contract. Closed accounts are paused for 30 days, and we'll send your contacts and website code on request. Your domain stays yours.
Other health & wellness businesses we set up
Related: Scheduling · Alcreo Payments · Business texting · Automations · CRM & pipeline · Websites
A fuller schedule and regulars who come back.
Book a free 15-minute demo and we'll start building your website live on the call.