Landing pages and sales funnels that turn clicks into leads.
When you pay for ads, every click should land on a page built for that one offer. Your Alcreo account includes a drag-and-drop funnel builder with templates, step-by-step guides and support from our team. Forms, booking and instant follow-up connect to your CRM, so you can see which campaigns bring in customers.
Example funnel
Sending ad traffic to your homepage leaks money.
Someone clicks an ad for a specific offer, then lands on a homepage with a menu, six services and an "about us" story. They have to hunt for the thing they clicked on. Many don't.
A landing page is built for one audience and one action. It repeats the promise from the ad, answers the questions that stop people from acting, and asks for one thing: fill out the form, book the time or claim the offer.
A funnel adds the steps around that page: what happens after the form, how the lead is followed up, and what else you can offer once they've said yes.
Website vs. landing page vs. funnel
Most businesses need a website first and add landing pages when they start running ads.
What makes a lead-generation landing page work
Message match
The headline repeats the promise in the ad, so the visitor knows they're in the right place.
One clear action
One button, one form, one next step. No menu pulling people away.
Short forms
Ask only what you need to follow up. Extra questions can come later, by text.
Real proof
Your actual reviews, photos and credentials, never made-up testimonials.
Fast on phones
Most ad clicks come from phones, so the page loads quickly and the form is easy to tap.
Instant follow-up
A text and email within seconds, plus a task for your team. Automations
Tracking
Each lead is tagged with the page and campaign it came from, and your ad pixels can be added.
Testing
Try two versions of a headline or offer with split testing and keep the one that converts better.
Funnels businesses use most
Quote or estimate request
Ad → landing page → short form → instant text → callback task. Good for service businesses.
Book a consultation
Ad → page with the offer → calendar booking → confirmation and reminders. Good for clinics, consultants and agents.
Special offer
A seasonal or first-visit offer with a deadline and a simple claim form, then follow-up until they book.
Lead magnet
A useful guide or checklist in exchange for an email, followed by a short, helpful email sequence.
How to build a landing page or funnel
Offer and audience
Decide who the campaign is for, what you're offering and the single action you want visitors to take.
Copy and design
Start from a template, write the page to match your ads and keep it simple on phones.
Connect and test
Connect your form, booking, follow-up messages and ad pixels, then test it with a sample lead.
Launch and improve
Once traffic flows, check where visitors drop off and test changes to the headline, offer or form. Our support team can help.
Know which campaigns bring in customers
Clicks are easy to count. What you want to know is how many clicks became leads, how many leads became customers and what each one cost.
Landing pages for different businesses
Home services
Seasonal offers like tune-ups or blowouts, with a booking step and reminders.
Med spas and clinics
Consultation pages for one treatment at a time, with clear "results vary" language and booking.
Real estate
Home value request pages and new-listing pages that send leads straight to the right agent.
Coaches and consultants
A free guide or webinar sign-up, followed by an email sequence and a booking link for a discovery call.
Planning a landing page or funnel
Start with the offer
A great page can't fix a weak offer. Be clear about who it's for, what they get and why they should act now.
Know where traffic comes from
Google Ads, Facebook, email and Local Services Ads each bring different visitors. Pages work best when written for one source. Local Services Ads
Domains and tracking
Pages can run on your main domain or a subdomain, and we add your ad platform pixels and analytics so you can measure cost per lead.
What it costs
The funnel builder is included in both plans. We build your website; landing pages and funnels are self-serve, with templates, guides and support from our team.
Landing page and funnel questions
What's the difference between a landing page and a funnel?+
A landing page is a single page built for one action. A funnel is a sequence: the landing page, the booking or checkout step, the thank-you page and the follow-up that happens after.
Do I need a funnel if I have a website?+
If you run ads or promotions, usually yes. A dedicated page for each campaign typically converts better than sending people to your homepage, and it lets you track which campaign produced each lead.
How many landing pages do I need?+
Start with one page per offer or ad campaign. If you advertise three services to different audiences, three focused pages will usually outperform one general page. Add more as you test new offers.
Can I edit the page myself later?+
Yes. Pages are built in a visual editor, so you can change text, images and offers anytime. Our support team can help if you get stuck.
Can the funnel take payments?+
Yes. Funnels can include order forms and deposits through Alcreo Payments.
Will you run my ads too?+
Your plan includes the tools to build pages and follow-up yourself. Google Local Services Ads management is included in Growth for qualified businesses, and Alcreo Amplify runs streaming TV campaigns.
Can I test different versions?+
Yes. Split testing lets you compare headlines, offers or layouts.
Have an offer to promote?
Build the page yourself with the funnel builder, templates and our guides. We're here if you need help.