A CRM that helps you stay connected with buyers, sellers and past clients.
Most agents' business comes from two places: online leads that need a fast reply and long follow-up, and a sphere that needs to hear from you regularly. Alcreo handles both, with a website built around your market, quick replies to new leads, months of helpful follow-up and steady touches with past clients.
Many deals go to the agent who answers first and follows up the longest
Agents work hard for leads and referrals, then lose some in the gaps between showings and closings:
Leads that arrive at dinnertime
A buyer inquires on a listing at 8 PM. A quick, personal-sounding reply helps you get the showing.
Leads who are months away
Most online leads aren't ready to buy this week. Without long-term follow-up, they forget who helped them.
A sphere that rarely hears from you
Friends, family and past clients would refer you, but they hear from you once a year at best.
Past clients who list with someone else
Clients you helped buy a home may sell years later with another agent because you lost touch.
Deals tracked in your head
Showings, offers, inspections and closing dates live across texts, email and sticky notes.
Few online reviews
Happy clients rarely post a review unless someone asks right after closing.
Lead follow-up and sphere marketing for an agent
This is a CRM you own and run yourself. Your MLS, transaction tools and brokerage systems stay as they are.
A website built around your market
Neighborhood and community pages, a home-value request form and buyer and seller guides. Growth plans can include an IDX listings embed.
Quick replies to new leads
New buyer and seller leads get a text and email within a minute, and you get an alert to call.
Showings and listing appointments
Leads can request a showing or book a listing consultation on your calendar.
A deal pipeline with key dates
Track buyers and sellers from lead to active to under contract to closed, with inspection and closing dates on each card.
Long-term lead follow-up
Leads who aren't ready get helpful market updates and check-ins for months, until they reply.
A market newsletter for your sphere
Send a regular newsletter and personal touches to your sphere of influence.
Past-client touches
Home anniversaries, birthdays and annual check-ins keep you in mind for the next move and for referrals.
Every channel in one inbox
Texts, emails, web chat and social messages land in one inbox on your phone.
Reviews after closing
After closing, clients get a review request with a link to your Google profile.
From an 8 PM listing inquiry to closing day
A couple sees a listing online and asks about it after dinner. Here's how the next few months could go.
After closing, clients move to your past-client list with anniversary and check-in touches.
This is an illustration of how the system can work, not a specific customer's results.
- 8:02 PMInquiryThey ask about the listing. A text goes out within a minute, and you get an alert.
- 8:10 PMShowing requestedThey request Saturday. Their price range and timeline are on the record.
- Week 2Not quite readyAfter two showings they decide to wait for their lease to end. They move to monthly market updates.
- Week 9Back in the marketA market update prompts a reply. You set up new showings.
- Week 14ClosedClosing day. A thank-you message and review request go out.
- Year 1AnniversaryA home anniversary message goes out, and they refer a coworker.
Set up for the business you're building
Buyers, sellers and your sphere each need a different rhythm.
Buyer leads
Online inquiries and open house visitors.
- Quick lead replies
- Showing requests
- Long-term buyer follow-up
- Open house sign-in follow-up
Seller leads
Home-value requests and listing prospects.
- Home-value request forms
- Listing appointment booking
- Seller guide email series
- Follow-up after listing consultations
Sphere and past clients
Often the most valuable source of business.
- Monthly market newsletter
- Home anniversary messages
- Birthday and holiday touches
- Review and referral requests
Keep your brokerage systems. Own your follow-up.
Your brokerage may provide transaction management, MLS tools and a company website. Keep using them. Alcreo doesn't replace your MLS or transaction software.
What many agents don't have is a follow-up system of their own: quick replies to leads, long-term follow-up, sphere newsletters, past-client touches and review requests.
During setup we import your contacts and past clients so your newsletter, anniversaries and check-ins start right away.
Is Alcreo a good fit for you?
It's built for individual agents. Teams with several agents should look at our real estate teams setup.
A good fit if
- Online leads don't always get a fast reply
- Your sphere rarely hears from you
- You want past clients to remember you for referrals
- You'd like a website centered on your market
Probably not the right tool if
- You need lead routing and accountability across a team
- You need transaction management or MLS tools
- You want to cold-text purchased lists
Outreach that stays permission-based
Real estate marketing gets attention from regulators and brokerages. Every automated message is tied to consent.
Consent on every form
Forms include clear, unchecked texting consent with links to your privacy policy and terms.
Opt-outs honored automatically
STOP replies and email unsubscribes are honored right away.
Registered business texting
We help you register your number for A2P 10DLC, which mobile carriers require for business texting from local numbers.
Policies that stay current
Growth includes an auto-updating privacy policy, terms and cookie consent for your website. On Launch it's a $20/month add-on.
This is general information, not legal advice. Talk to your own advisor about the rules that apply to your business and your state.
What your real estate business website could look like
A local, personal site that shows you know the market and makes it easy to reach you.
Neighborhood and city pages help you show up for searches like "real estate agent in [your city]" and "homes for sale in [neighborhood]." Local insight, your story and real reviews help buyers and sellers choose you.
What happens after you sign up
You don't have to learn the software on your own. Here's what the first week looks like.
One onboarding call
We learn how your real estate business works today, which tools you're keeping and what to fix first.
Your website and phone number
We build your website or connect your current one. Keep your number by forwarding or porting it, or get a new local number.
Your contacts and starter setup
We import your contacts, load the standard pipeline and turn on the starter automations that fit. You can rename stages and edit messages any time.
Live in under a week, with support after
Most accounts are running in under a week, though texting registration depends on the carriers. After launch, support helps when you want to change something.
Plans for real estate agents
Both plans are month-to-month, set up for you, and your first 30 days are free.
Launch
$497 setup · first 30 days free
- ✓5–6 page website with buyer and seller pages
- ✓CRM, deal pipeline and follow-up
- ✓Quick lead replies, texting, email and booking
- ✓Long-term follow-up, past-client touches and reviews
- ✓Unlimited AI agents (fair use)
- ✓Up to 5 users
- ✓Compliance add-on: +$20/month
Growth
$997 setup · first 30 days free
- ✓Up to 35-page SEO website with neighborhood and city pages, plus an IDX listings embed
- ✓Long-term follow-up, sphere and past-client buildout
- ✓Everything in Launch
- ✓3 website edits every month
- ✓Unlimited users and priority support
- ✓Compliance included
Phone, texting, email and AI usage is billed separately based on what you use. If you cancel in the first 30 days, there's no monthly charge, but the setup fee isn't refunded. Moving from Launch to Growth costs the $500 difference in setup fees. Google ad spend is paid directly to Google. Google decides Local Services Ads eligibility for each business type and area.
AI for the routine work, with your team in charge
For an agent, AI is useful for first replies at odd hours and for drafting the touches that are easy to put off, like market updates, anniversary notes and follow-ups after showings. You keep the conversations that matter.
You decide what AI handles. Anything that needs judgment, or a personal touch, stays with your team.
Describe a workflow in plain English
Type something like "when a buyer lead comes in, text within a minute, email a buyer guide that evening, then send a market update every two weeks until they reply" and the AI builder drafts the automation. You review it, adjust the timing or wording, and turn it on.
An assistant for routine questions
AI agents can answer common questions, collect details and book appointments by chat or text, in many languages. You decide what they say and when a person takes over.
Help drafting messages
Draft reminders and replies faster, then edit them to sound like your business.
Help when you want to change something
We show you the AI tools during onboarding, and support can help you adjust an automation later instead of starting over.
Questions from agents
Don't see yours? Book a 15-minute call and ask us directly.
How quickly do new leads get a reply?+
Within about a minute. New leads get a text and email, and you get an alert to call.
Does Alcreo replace my MLS or transaction software?+
No. Keep your MLS, transaction management and brokerage tools. Alcreo handles your website, lead follow-up, sphere marketing and reviews.
Can I keep my contacts if I change brokerages?+
Your Alcreo account and contacts are yours, subject to any agreements you have with your brokerage.
Can my website show listings?+
Growth includes an IDX listings embed using your IDX provider. Launch sites focus on your market pages, guides and lead forms.
How does long-term follow-up work?+
Leads who aren't ready get helpful updates and check-ins on a schedule you approve, and it stops when they reply.
How long does setup take?+
Most businesses are up and running in under a week, starting with one onboarding call. Texting registration is approved by the mobile carriers, and their timing varies.
Can I keep my phone number and my current website?+
Yes. We can forward or port your number, or set up a new local one. If you like your current website, we can connect it to your account at the same plan price.
What does it cost, and what's billed separately?+
Launch is $297 a month plus a $497 setup fee. Growth is $597 a month plus a $997 setup fee. Both are month-to-month with the first 30 days free. Phone, texting, email and AI usage is billed separately based on use.
What happens if I cancel?+
Cancel in the first 30 days and there's no monthly charge, though the setup fee isn't refunded. After that there's no long-term contract. Closed accounts are paused for 30 days, and we'll send your contacts and website code on request. Your domain stays yours.
Other real estate businesses we set up
Related: CRM & pipeline · Automations · Business texting · Scheduling · Websites · AI receptionist
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